We support international brands wanting to expand onto the German market. Our brand customers often lack established expansion management strategies of their own, or they are retailers desiring to expand – either as franchise partners or based on their own devised concept.
Our expansion management not only provides valuable market knowledge and close contacts to shopping center developers, landlords, investors, corporations, and key specialized dealers, but also offers additional experience in operative retail, including merchandise planning, personnel, and visible merchandising.
IKP develops professional expansion strategies with the following services:
- location analysis and planning
- contractual negotiation support
- space realization and optimization assistance
- franchise partner acquisition
- development and monitoring of franchise, shop-in-shop (SIS), and concession concepts applicable for the German market